(STURGIS) – It’s going to be a full evening of fun tonight in downtown Sturgis as Sturgis Fest 2025 continues on.

The Car Cruise In will take place from 4 PM until 8 PM with cars lining U.S. 12. There will also be food trucks on North and Pleasant Streets.

From 4 PM until 9 PM in Free Church Park, the Hispanic Heritage Celebration will be going on. Committee Chairman Gabe Alvez says there will be plenty of food and music. LINKC.

Then at dark, the Electric Parade will step off along U.S. 12. Sturgis Area Chamber of Commerce Executive Director Kari Hatt says every year the parade participants step up their game. LINKD.

The parade will move along U.S. 12 from Lakeview Avenue to Surprise Street.